9 Proven Blogging Techniques for Driving More Leads

Blogging has really proved to be a highly effective tool for marketing. As per recent report, almost 329 million people prefer reading of blogs each and every month. Companies comprising an active blog report more than 97% lead more than others

9 Proven Blogging Techniques for Driving More Leads

For generating actual leads from blog, it is essential to know those techniques that really work. Wondering about how to drive more leads? There are 9 proven blogging techniques which are used by reputed provider of SEO Services in India, include the following:

v Crafting of compelling blog headlines –In case visitors do not click on blog headlines, then it is leading towards loss of leading opportunities for company. In order to rectify this problem and drive more click-through, it is good to brainstorm at least 25 variable variations before settling. Various software including KingSumo can be utilized.

v Writing about challenges faced by clients – Writing specifically about the challenges faced by prospective clients at night is another option. One can also jot down the type of advice that can be provided to them for overcoming such problems. One needs to pen down facts that will provide them with maximum value. 

v Including a lead capture mechanism – Lead capture mechanism including newsletter subscription registration box serve as a low hanging fruit. It makes it easy for readers to consume the content along with increasing touch points with brand. 

v Multiplying lead capture mechanisms –More the ways you offer readers to get engaged with you, more likely they will sign up and get in touch with you. You may go for including options like eBook download, button for readers to put up questions, Hello Bar, postscript call-to-action, embed quiz or add a call out. 

v Integrating social media – Adding of social media sharing chicklets to blog post will make it an easy task for readers to share posts with own networks. You will be benefitted with an increased online reach. More number of shares ensures getting your brand in front of new clients.

v Mixing it up – In case you desire to write in same text-based style from one post to another, better you go for mixing up. This will definitely take the form of info graphic, survey, video and many more. It will assist the firm in gaining media exposure.

v Taking advantage of News jacking – News jacking is the form of writing of blog posts on the basis of topics in news. It is a golden opportunity for SEO Company in India to publish a post immediately with the help of unique perspective to capture enhanced interest.

v Interviewing experts and influencers – Interviewing experts and influencers in relevant industries will be a more advanced technique to increase leads. These individuals will help to promote the interview into own networks hence helping you to benefit from implied endorsement.

v Building a team – Building a team of industry experts and influencers to have them author posts into blog regularly is another way to drive more number of leads. Along with generating more content for your blog, you can easily expand your reach at the time when these authors will be promoting their posts to their networks.

Start driving leads by following some of the recognizable techniques from now!