Do you know how long does it take to get SEO Results?

How long does it take SEO to start working? The owners of any digital marketing agency hold no question other than this against their keywords. The answer is not at all a simple one. The question came into limelight through proper understanding of SEO.

New SEO vs. Old SEO

It was possible to figure out 5-10 keywords that were the golden words and brought in the majority of traffic. The keyword strategy is considered to be wrong as the bottom line reflects the fact that if the focus is done on a small group of generic keywords, there is less possibility that the people will be successful in finding you.

At present, SEO is increasingly been driven by natural language search where searching is conducted in a way that is much similar to normal questions. It is happening as people are using tools like Siri and Google Now to speak their searches rather than typing them.

In an aggregate, the number of searches in the long tail adds up to many more searches in comparison to golden keywords. Therefore the objective related to SEO Services includes focusing on a much larger number of natural language searches. 

Rankings Do Not Matter as Much as Presumed

Though rankings matter a lot, but they must not be the metric on which high focus must be done. Getting rankings is an output SEO firms can easily sell as they satisfy them emotionally. But they are worthless until leads and sales get generated. This is the only reason for hiring SEO firms comprising of SEO professionals, as they focus on outcomes rather than outputs.

The Question that Must be Put Up

Even after knowing the way SEO has changed along with the fact that you desire leads and sales from the SEO firm rather than just rankings, the question regarding the actual time taken by SEO to start generating of leads and sales can be easily put up.

How long does it take for SEO to Start Working?

The time has come to answer the right question. The best answer is “it depends”. The time taken for SEO to start working generally depends on the following factors:

·         The total time for the website being around

·         Amount of SEO applied on it

·         Shape of the website

·         Amount of content on it

·         Associated link profile and many more.

It must be noted that no two websites start from the same place. The plausible scenario for what the SEO efforts may look like in the tenure between initial months and expected results can be highlighted as under:

·         Month 1 – In the first month activities related to research, discovery, website audit, keyword strategy and planning is carried out. If all these activities get completed fast, then technical strategies can be easily applied to the website.

·         Month 2 – Here modification work is carried to the website on the basis of site audit results. In some cases, the website requires to be overhauled. Some other SEO activities that are carried out include working on the link profile along with building of content.

·         Month 3 – Focus is done on content creation activities which include blogging, FAQs, whitepapers, articles, expanded product, company information and many more. As sometimes budgets restrict the activities that can be done at once, it is better to schedule technical overhauling.

·         Month 4 – In the fourth month activities such as content creation, technical optimization of website along with development of a healthy link profile is carried on. A marked increase in traffic, rankings and lead generation is expected.

·         Month 5 – One may start to incorporate social media management into the plan for amplifying the content and increase direct traffic towards your website. This may lead to a healthy and natural link profile. You may also carry on with content creation and get engaged in some PR and media outreach.

·         Month 6 – In case your traffic has reached the level of having at least 5,000 visitors per month, you may benefit by adding conversion rate optimization to the efforts to improve the way received traffic is getting converted into leads and sales. Creative activities like content creation along with promoting the same can be carried out.

The results require proper maintenance for enabling further growth.  It is better to budget in a Company who provides Digital Marketing Services in India for a few months to view enhancing results.