How to Generate Traffic to Websites with Affordable SEO Services?

Search engine optimization (SEO) is one of the suitable ways to generate leads for your business and in turn, increase sales. However, SEO Services in India is not inexpensive at all. Obviously, you can think of hiring someone who will be responsible for creating forum links or comment spam for your website at a comparatively low price. This is not always an affordable way of doing SEO. In simple words, you should know that search engines like Google, Yahoo and Bing prefer quality over quantity and as such, it is a wise decision to stay away from offers that may sound too good to be true.

If you are planning to seek help of top seo company India for your online business, this might be the reason for financial loss for your business. Thus, there arises an important question, “What should a website owner do for the success of his business?” Although it is always advisable to hire professionals, let’s discuss about 5 affordable SEO tips for your business.

Try to write good quality and lengthy content:

One of the biggest things to consider for increasing traffic to your website is to write articles, blogs and web pages of at least 500 words. In case the content is very short, you are actually putting your business as well as website at big disadvantage. According to a study conducted in 2012, it was found that for 20,000 keywords, the length of top 10 results is 2,000 words on an average. So, how to reach the No.1 spot? The number of words is nearly 20% high for 2416 words approximately.  But users search on Google to get answers for every question and nearly 10% users need to know about an extensive topic on a daily basis. This is the reason we are introducing new search results that will enable users get detailed information on different articles.

Do you want your website to rank higher in the search results? Want to increase the amount of traffic it actually deserves? If yes, as per providers of best seo services in Kolkata it is important to write original, informative and of course, unique content that will answer every search query of the reader. Don’t compromises on quality just for the sake of reaching your word limit instead; write something that will grab attention of readers to your site.

Increase On-Page SEO techniques in 2017

Some external factors might draw attention when it is about SEO. Though external and internal links, social interactions done through Facebook, LinkedIn, Twitter, Pinterest, Google+, StumbleUpon and Reddit and other factors might be essential to improve your site’s rankings, you cannot ignore the importance of on-page SEO for your business.

In other words, on-page SEO is about optimizing web pages individually to get higher ranking in the search engine result pages (SERP) and generate more traffic. Does this sound too complicated for you? Well, if so, then you needn’t worry at all. Check out few simple tips that can help your business & minimize the cost of SEO services and yet rank better.

ü Title tags – Your title tag should explain what your web page is all about. Try to include target keyword and maintain 70 characters at the most to understand properly and get the best result.

ü Description – Webpage description plays no role in improving its ranking but it can create a big difference for click-through rate. As such, you should keep the description optimized and relevant to the content.

ü User-friendly URLs – Try to make short and easily readable URLs. Add primary keyword so the readers get an idea about what is there on the webpage before they might click over.

ü Keyword frequency – Although Google might not be using keyword density, it will check the number of times keywords have been used in the content. Include targeted phrase few times in the body of your blog post.

Internal linking passes SEO juice to other pages in a website:

Internal linking is an important SEO strategy that best seo company in India not overlook. These are links from one page to another in a single domain. With the help of these links, web owners can drive attention of Google and visitors to a specific page which, in turn, brings several benefits for SEO.

If beginners can link to other pages within their website, then this will provide more options to read and stay for the readers. This will lessen the bounce rate of your website for visitors who navigate from a site after seeing a webpage. Also, internal linking is a great way for Google index pages to improve their website ranking for specific keywords.

Make your website design responsive for Google:

More people are now browsing the Internet with their smartphones, tablets and other mobile devices than desktops. Google focuses on user experience and satisfaction and as such, it has now become essential to make websites responsive so that they can be accessed on all kinds of devices. Google is considering responsive sites as an important factor for ranking in its new algorithm.

Like static webpage’s, responsive design involves using adjustable images, cascading style sheets and grids for adjusting with the content and layout of a website, based on the type of device used. With this, both desktop and mobile users will be able to browse quickly and get better reading experience. This is what Google actually wants and thus, making websites responsive has become so very essential.

How to improve site page speed and make your site search engine friendly

 

Google is in love with websites that have faster loading speed. In 2010, site speed had been introduced as a new signal to improve ranking of websites. This is absolutely perfect from the perspective of the searchers. In an announcement by Google, Amit Singhal and Matt Cutts have said, “Faster sites create happy users and we've seen in our internal studies that when a site responds slowly, visitors spend less time there."

Thus, you need to keep your eyes wide open for several opportunities when conducting full site audit. This will help improve the loading speed of your website. How often do you use images in your blog posts and webpage’s? If you do so, make sure they are compressed properly. In case you use WordPress, try to avoid plug-in and add-ons that you do not use.

How much do SEO services cost?

SEO Services is not expensive but it will not put you into huge debt. These are some effective SEO optimization strategies that will cost you less and that can be implemented easily. Yes, getting improved and better rankings requires a lot of time than making your website responsive. You should also focus on title tags, descriptions and long form content to rank higher in the search engines.

Happy reading!