Monday, March 7, 2016

3 Ways to Transform Blog into a SEO Machine


It has been observed that over 80% blogs stagnate practically with no traffic and few readers. Simply having a blog does not guarantee result generation. The problem includes the way people are invited to participate.

Effective Ways to Convince People for Reading Blog Posts
  •         Using an email list for distributing new posts
  •         Purchasing of Google and Facebook advertising in order to drive awareness
  •         Search Engine Optimization
Ways to Transform WordPress Blog into Search-Friendly Traffic Generator

Some of the most effective ways for convincing people to read blog posts include:

·         Sharing the same on social media

Utilizing all these options is considered to be ideal, but SEO Services get the highest number of votes each and every time.

There are 3 best ways to transform WordPress blog into a search-friendly traffic generator. All are free other than the time invested. Those ways include:

·         Installing a good SEO plug-in – The WordPress SEO by Yoast is one of the favorite and free SEO solutions. It makes it easy as red light, yellow light and green light. It must be ensured that simply installing this plug-in is not helpful in and of it!

There are many bloggers who stop at this first step. The real power lies in understanding the best way to use it correctly along with choosing the right keywords.

·         Going for in-depth keyword research – It is good to head over to the Google Keyword Popularity Tool and invest some time in keyword research for better understanding the keywords that drive most of the traffic. It is better to go for in-depth research to ensure that popular keywords are being used to suit the product, service and blog topic at the best.

In case of a local business, using of localized keywords like “az life coach” or “life coach in phoenix” instead of “life coach” will enable proper ranking. It is recommended to create a free account on Adwords and then research for keywords. Adding name of city and state will fetch local search results to review along with some great ideas for blog posts to fit. 

Google can be expected to bring up a list of other relevant keywords. Excel can be used to rank them from most to least popular. One will also get rid of unnecessary columns. The document must be saved for easy reference in the later stage.

·         Choosing one keyword to include the same in post permalink, title and first sentence – It is good to ensure that the WordPress has been set to name the page URL as the name of post by simply changing the settings. It will automatically put the keyword in post URL known as permalink. A company which provides Digital Marketing Agency in Kolkata consider it an essential component for SEO success.

The keyword must be relevant and appropriate. SEO magic happens after identifying the keyword on which focus must be done. It must be put into the trifecta of permalink, page title and page description. Putting the keyword in the field of Meta Keywords concludes the whole process.

It is better to adopt multiple ways for getting the maximum number of subscription from readers.

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